Senin, 13 September 2010

[Y839.Ebook] Fee Download Rethinking Marketing: The Entrepreneurial Imperative, by Minet Schindehutte, Michael Morris, Leyland Pitt

Fee Download Rethinking Marketing: The Entrepreneurial Imperative, by Minet Schindehutte, Michael Morris, Leyland Pitt

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Rethinking Marketing: The Entrepreneurial Imperative, by Minet Schindehutte, Michael Morris, Leyland Pitt

Rethinking Marketing: The Entrepreneurial Imperative, by Minet Schindehutte, Michael Morris, Leyland Pitt



Rethinking Marketing: The Entrepreneurial Imperative, by Minet Schindehutte, Michael Morris, Leyland Pitt

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Rethinking Marketing: The Entrepreneurial Imperative, by Minet Schindehutte, Michael Morris, Leyland Pitt

This book rethinks the basic building blocks of marketing with an entrepreneurial perspective.

Asks questions suing a “what if?” compass in which the emphasis is on asking the right questions, rather than finding the right answers. For entrepreneurs looking to make sense of the many new contributions that have redefined marketing.

 

NOTE: The print may appear lighter in some copies due to the print method used.

 

  • Sales Rank: #285595 in Books
  • Published on: 2008-01-12
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.80" h x .90" w x 5.90" l, 1.15 pounds
  • Binding: Paperback
  • 384 pages

From the Back Cover

This book rethinks the basic building blocks of marketing with an entrepreneurial perspective.

Asks questions suing a “what if? compass in which the emphasis is on asking the right questions, rather than finding the right answers.

For entrepreneurs looking to make sense of the many new contributions that have redefined marketing.

 

Most helpful customer reviews

1 of 1 people found the following review helpful.
Snoresville
By IbanezIceman
This book is horribly boring. The only thing good about it is that it's smaller in size than a regular textbook. There are no pictures and very few bolded subtitles to differentiate between subjects. There are no definitions conveniently listed on the side of each page. This book is very hard to follow and good luck trying to stay awake while reading it.

0 of 0 people found the following review helpful.
Five Stars
By Gina Yates
Thank you.

2 of 2 people found the following review helpful.
Kindle sucks
By Yosde
I downloaded the kindle version of this book and I am extremely disappointed. The reason being is that all the page numbers are missing and it's really hard to follow along with my HW assignments because the teacher is going by the page numbers on the physical book.

See all 11 customer reviews...

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